Accomplishments

Illustrative Projects

 

media exposure for dc Boutique Firm

One of the most distinguished American law firms in the area of election law hired us to generate public exposure for its attorneys in the wake of Citizen United v. the FEC, a landmark U.S. Supreme Court decision on the financing of political campaigns. Our efforts resulted in the publication of a full-page op-ed in The National Law Journal, a local news television appearance in Washington, and numerous quotes in newspapers and online publications around the country, including USA Today, ABCNews.com, The Associated Press, The Hill, and The National Journal

editorial content and media relations for maryland-based law Firm

For fifteen years, we have handled the editorial and public relations needs for a twenty-lawyer Maryland firm. In that time, our client has received an extraordinary amount of positive publicity concerning its attorneys’ accomplishments. Articles by the firm’s lawyers, or citing of their work, have appeared in The Wall Street Journal, The Washington Post, The New York Times, The National Law Journal, The Baltimore Sun, The Baltimore Business Journal, The San Jose Mercury News, The Daily Record, Law360.com, Litigation, and other publications. We have ghost-written or edited many pieces on behalf of the firm's attorneys on a variety of legal and business topics. These pieces have appeared in international, national, and regional media outlets.

Practice Area Profiles for South Carolina Firm

We drafted new practice-group profiles for one of the largest business firms in the Carolinas. Before writing the profiles, we spoke at length with partners and administrators throughout the firm to gain a deeper appreciation of the respective practice groups, their distinguishing characteristics, and their clients' needs. Before it was posted online, we also reviewed all copy for compliance with state ethics rules.

newspaper column and blog for Renowned trial attorney

L2B's principals facilitated and edited a regular column on courtroom advocacy that appeared Maryland's Daily Record for four years. These columns were later collected in a book published by the state bar association and handed out to new Maryland lawyers on a yearly basis. The column also became the impetus for a litigation blog that we handled on behalf of this litigator.

law-firm-survey management for maryland law firm

For more than a decade, we have handled the proliferating array of law-firm-industry surveys on behalf of a Baltimore, Maryland-based business firm. In the years since we began handling this work, the list of publications devoted to identifying top legal talent has grown substantially, and this firm's inclusion in these publication has increased by 75%. Today, approximately 30% of the partners are cited annually in Chambers USA, nearly half are regularly cited in Best Lawyers in America, and two-thirds are annually cited in Maryland Super Lawyers Magazine.

website content, article development, and media relations for a dc-based antitrust firm 

We have completed several editorial projects for a Washington, DC-based law firm representing claimants in antitrust and human rights actions around the world. Among other projects, we created a webpage illustrating the perils faced by island nations as the climate warms and sea levels rise. This uniquely informative resource synthesized  a wealth of research in the context of a user-friendly, interactive map. We also edited an essay written by the firm's attorneys for a book on international antitrust law, and we edited and updated attorney biographies, website content, and collateral marketing materials as needed.

Book Project for law professor

We assisted a law school professor on a book project concerning a former Associate Justice of the U.S. Supreme Court. We advised the client on the organization and content of this work of biographical history and edited its early chapters. The book was published to critical acclaim and has resulted in extensive media exposure for the attorney.

hospitality-industry brochure for amlaw 100 law firm

We assisted a practice group in the DC office of one of the US's largest full-service law firms with the creation of an industry-specific brochure targeting the hospitality industry. In addition to drafting section headings and editorial content, we coordinated design and printing as well.